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Women’s Apparel Sales in BJ Worth CNY 280 million in May

According to Beijing Commercial Information Consultation Center. Sales value of Women’s Apparel in Beijing 18 mid-to-high range department stores in April 2012 and in May 2012 were CNY243 million and CNY 280 million respectively. In April, women & apos;s apparel sales value down 18.59% m/m and down 5.75% y/y; In May, women & apos;s apparel sales value up 15.12% m/m and up 2.2% y/y.

Looking further into the sales rank of department stores. Cuiwei Place was champion both in April and in May. Cuiwei Place reported a CNY48.08 million sales value in May . Yansha Youyi rose from the 18th in April to the second in May.Wangfujing department store retained the third place. Looking further into the sales rank of women’s apparel brands in May, MeierMei , Ports and Marisfrolg claimed the 1st, 2nd and 3rd rank respectively in sales value. Among them, MeierMei reported a CNY6.47 million sales value.

Yansha Youyi returned back to the top three in sales value

In May 2012, The 18 mid-to-high range department stores participated in the statistics, most of them achieved growth in women's apparel sales value. Compared with April overall sales value increased 15.12%.

Cuiwei Place won the champion with women’s apparel sales value was CNY48.08 million, increased 31.88% m/m. Yansha Youyi claimed the 2nd with women’s apparel sales value was CNY38.47 million, increased greatly up to 2186.6% m/m. Wangfujing department store claimed the 3rd rank with women’s apparel sales value was CNY27.78million . Ranked fourth was Shuang'an, with a CNY21.39 million in women’s apparel sales value,increased 8.46% .Dangdai claimed the fifth with CNY20.66 million. The rest of the department stores were less than CNY20 million in women’s apparel sales value.

Looking further into the accumulated sales value rank of top 10 department stores in the period January-May 2012, Cuiwei Place and Yansha Youyi claimed the 1st and 2nd rank .Both were more than 10% market share in accumulated sales value. Wangfujing department store and Shunyi Guotai claimed the 3rd and the fourth, shared more or less 9.5% respectively. The rest of the department stores were less than 8% respectively.

In May 2012, The 18 mid-to-high range department stores participated in the statistics, the overall women’s apparel sales volume decreased 9.81% compared with April. Urban-Rural Trade Center shared of 13.27% in sales volume rose to the top position. Cuiwei Place was equally significant, with 12.81% rose to the second place. Xidan Department store and Shunyi Guotai sharply declined in sales volume, slipped to the third and the nineth places respectively. The third to the tenth were less than 10% in market share.

Looking further into the top 10 women’s apparel brands in terms of sales value in May 2012. Most of the brands had a growth in sales value. MeierMei won the champion with sales value was CNY6.47 million. Ports had a greatly growth of 77.76% claimed the 2nd with CNY6.24 million . Marisfrolg claimed the 3rd with CNY5.10 million. Women’s apparel sales value for the rest of the brands were between CNY3.00 million and CNY5.00 million. Among them, Crcara had a significantly growth of 1070.51%m/m and claimed the eighth. Both VERO MODA and ONLY all decreased, from last month's championship slipped to fourth and seventh respectively.

Looking further into the top 10 brands in accumulated sales value in the period January-May 2012.The top three ONLY, VERO MODA and MeierMei shared more than 2.3% respectively. The rest brands ,which ranked from fourth to tenth ,shared between 1.0% and 1.8% respectively.

Looking further into the top 10 brands in sales volume in May 2012. Although sales volume declined, VERO MODA ,ONLY and ESPRIT still maintained the top three positions . MeierMei and Ochirly increased 5.6% m/m and 2.63% m/m ,ranking up to the fourth and the fifth respectively . LiangNuo, WEISI and JDing ranked among the top ten this month.

Source: http://english.ctei.gov.cn/innews/domestic/201208/t20120803_1366402.html

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